Cookie Information

Cookie Policy

Learn about how we use cookies and similar technologies to improve your experience on Football Kings.

Last updated: January 15, 2024
1. What Are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and to provide information to website owners.

Football Kings uses cookies and similar technologies (such as web beacons, pixels, and local storage) to enhance your browsing experience, analyze site usage, and assist in our marketing efforts.

Types of Technologies We Use:

  • Cookies: Small text files stored on your device
  • Local Storage: Data stored locally in your browser
  • Session Storage: Temporary data for your current session
  • Web Beacons: Small graphics that track user behavior
2. Types of Cookies We Use

Essential Cookies (Always Active)

These cookies are necessary for the website to function and cannot be switched off in our systems.

  • Authentication and security cookies
  • Shopping cart and payment processing
  • Load balancing and site functionality
  • Privacy preference settings

Performance Cookies

These cookies help us understand how visitors interact with our website by collecting anonymous information.

  • Google Analytics for usage statistics
  • Page load times and error tracking
  • Popular content and user flow analysis
  • A/B testing and feature optimization

Functional Cookies

These cookies enable enhanced functionality and personalization, such as remembering your preferences.

  • Language and region preferences
  • Theme and display settings
  • Recently viewed games and venues
  • Personalized content recommendations

Targeting/Advertising Cookies

These cookies are used to deliver relevant advertisements and track advertising campaign effectiveness.

  • Social media integration (Facebook, Twitter)
  • Targeted advertising based on interests
  • Retargeting campaigns
  • Conversion tracking and attribution
3. Third-Party Cookies

We work with trusted third-party partners who may also set cookies on your device when you visit our website.

Analytics Partners

  • • Google Analytics
  • • Hotjar (user behavior)
  • • Mixpanel (event tracking)

Service Providers

  • • Stripe (payments)
  • • Intercom (customer support)
  • • Mailchimp (email marketing)

Social Media

  • • Facebook Pixel
  • • Twitter Analytics
  • • LinkedIn Insights

Advertising

  • • Google Ads
  • • Facebook Ads
  • • Retargeting platforms
4. Managing Your Cookie Preferences

You have several options for managing cookies and your privacy preferences:

Cookie Consent Banner

When you first visit our site, you'll see a cookie consent banner where you can accept all cookies or customize your preferences.

Browser Settings

You can control cookies through your browser settings:

  • Block all cookies
  • Block third-party cookies only
  • Delete existing cookies
  • Set up notifications when cookies are set

Opt-Out Links

You can opt out of specific tracking services:

  • Google Analytics: tools.google.com/dlpage/gaoptout
  • Facebook: facebook.com/settings
  • Network Advertising Initiative: optout.networkadvertising.org

⚠️ Important Note

Disabling certain cookies may affect the functionality of our website and limit your access to some features.

5. Updates to This Policy

We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons.

When we make changes, we will update the "Last updated" date at the top of this policy and notify you through our website or by email if the changes are significant.

We encourage you to review this policy periodically to stay informed about how we use cookies and similar technologies.

Contact Us

If you have any questions about our use of cookies or this Cookie Policy, please contact us at:

Email: privacy@footballkings.com

Phone: +44 20 7946 0958

Address: 123 Football Street, London, UK EC1A 1BB